Övrig litteratur / Marknadsföring

Advertising

Business to Business Marketing Management; A Global Perspective

Consumer Behaviour

Advertising
Yeshin
270 kr

Business to Business Marketing Management; A Global Perspective
Blythe, Zimmerman
360 kr

Consumer Behaviour
Wright
450 kr

Essentials of Marketing Research, 3rd ed.

Exploring Marketing Research, 9th ed.

Global Marketing Management, 4th ed.

Essentials of Marketing Research, 3rd ed.
Zikmund, Babin
480 kr

Exploring Marketing Research, 9th ed.
Zikmund, Babin
480 kr

Global Marketing Management, 4th ed.
Kotabe, Helsen
590 kr

Integrated Marketing Communications in Advertising and Promotion, 7th ed.

International Marketing; A Global Perspective, 3rd ed.

Marketing Graffiti; The view from the Street

Integrated Marketing Communications in Advertising and Promotion, 7th ed.
Shimp
600 kr

International Marketing; A Global Perspective, 3rd ed.
Mühlbacher, Leihs, Dahringer
310 kr

Marketing Graffiti; The view from the Street
Saren
190 kr

Marketing Plans; How to prepare them, how to use them

Marketing Research; Approaches, Methods and Applications in Europe

Marketing Strategy, 4th ed.

Marketing Plans; How to prepare them, how to use them
McDonald
350 kr

Marketing Research; Approaches, Methods and Applications in Europe
Kent
420 kr

Marketing Strategy, 4th ed.
Ferrell, Hartline
460 kr